Tag Archives: free nights

The spectacular rise of Club Carlson


Pic: Deluxe room at Park Plaza Soi 18 Sukhumvit Bangkok (July 2012)

Pic: Rooftop Pool Sunset at Park Plaza Soi 18 Sukhumvit Bangkok (July 2012)
Back in March 2011, the Carlson Hotel Group (Radisson, Radisson Blu, Park Inn, Park Plaza and Country Inn & Suites) rebranded it’s loyalty program GoldPoints Plus to Club Carlson. In the past year, John Kennedy (Club Carlson Vice President) and his team did a tremendous job attracting new customers. First of all, there was the Club Carlson status match opportunity (still valid), then back in November they launched the Radisson Big Night Giveaway promo, which was unfortunately only valid for properties in the US, Canada and Caribbean. You basically had to stay one night at a Radisson or Radisson Blu hotel to receive a bonus of 50,000 Gold Points. Enough for a free night at the most expensive Carlson hotels (Category 6) or multiple free nights at cheaper Carlson properties. (free nights start at 9000 points, Category 1) The Radisson Big Night Giveaway promotion results must have been positive as the management of the Brussels based Rezidor Hotel Group Headquaters decided to launch a Worldwide campaign for their Radisson, Park Inn and Country Inn & Suites brands in May 2012. The Park Plaza brand was added to the campaign in June. If you didn’t sign-up for these promo’s, I need to disappoint you, as all of them have now expired. (Except the Park Plaza promo, but bonus is now limited to 15K instead of 50K points) If you don’t want to miss future promo’s like this, I recommend to keep an eye on my twitter feed.

Pic: Radisson Suites Bangkok Sukhumvit Rooftop Pool (June 2012)
I didn’t participate in the Nov 2011 Big Night Giveaway promo, as I had no travel to the US, Canadian or the Caribbean during the promotion period. For my first batch of 50,000 Club Carlson bonus points, I stayed at Radisson Suites Bangkok Sukhumvit on May 26. Room rate THB2329 (€60), upgraded to One Bedroom Suite as Club Carlson Silver member. On June 30, I stayed at Park Plaza Soi 18 Bangkok earning me another 50,000 Club Carlson Bonus points. Room rate THB2165 (€56), upgraded to Deluxe room. For my last set of 44,000 bonus points, I stayed at Park Inn Leuven (Belgium) on July 21. Room rate €75, upgraded to Business Friendly room (including complimentary wifi and breakfast). That makes €191 earning 144,000 bonus points. That total doesn’t even include all the other ‘regular’ bonuses like 2000 bonus points for booking via ClubCarlson.com websites, 25% silver status bonus points, 20 points per USD spent, etc…!

Pic: Complimentary Tuk Tuk Service at Radisson Suites Bangkok Sukhumvit
So how am I going to maximize the value of my 144K bonus points? Here’s a first example: I burned 50K points for a free night at the Radisson Blu Edwardian Mercer Street Hotel (ranked #48 out of 1,080 hotels in London) for July 29, 2012. Yes, that’s the Opening Weekend of the London 2012 Olympic Games! The cheapest rate for a standard room was £425 excl. tax (£510 incl. tax, €655) To makes things even better, Club Carlson now launched a number of new promotions, including one allowing you to redeem points at 50% the regular rate at selected hotels in Europe, Africa and the Middle East. And there’s more: Stay two nights or more at Club Carlson properties in Asia and get 10,000 bonus points, pay with American Express at EAME Radisson and Radisson Blu properties and get 3 nights for the price of 2 + 2000 bonus points. And as always, a complete overview of all promotions can be found at frequentflyerbonuses.com

Pic: Business Friendly Room at Park Inn Leuven, Belgium (July 2012)
Conclusion: The majority of frequent traveler bloggers have highlighted the Club Carlson promotions as the best hotel offers we’ve seen in the past year. My personal experiences at Club Carlson properties in the past 3 months have been very positive (both hard and soft product) and I hope the Rezidor Hotel Group will continue their efforts and investments to become leaders in the hospitality industry. I was flattered to learn more than 10 readers of my blog have been staying at Park Inn Leuven to score their 44K bonus points. Always a pleasure to assist others to travel in luxury on a budget! Thank you.

Free hotel nights and upgrades

So you want to stay for free at that fancy five star hotel? Or just want to pay the cheapest room rate and get upgraded to a suite?  Travel industry fact: Be loyal, get rewarded.

To enjoy free nights, you’ll have to collect points…lot’s of loyalty points.  To enjoy free upgrades and benefits,  you will need to obtain an elite level.  Different elite levels can be achieved by staying a certain number of nights/stays, by collecting a certain number of points or simply by buying yourself an elite level.  The more precious the metal, the higher your elite level. (Silver, Gold, Platinum, etc..)

Before you can start collecting points, you’ll need to make-up your mind on which hotel chain you like the most. You’ll need to make an assessment on which brand matches your budget, travel frequency, destinations and personal preferences.  Once you have selected a particular hotel chain (or two), stick to it.  Sign-up for the loyalty program, enroll for all promotions and stay at their properties as much as possible.

Here’s an overview of 7 hotel loyalty programs with a global property network:

I included  links to fast-track elite status offers for HHonors and Club Carlson.  These will allow you to enjoy elite benefits from your first stay onwards.

Once you’ve signed up for the program it’s time to review the bonus offers of your favorite hotel chain.  FrequentFlyerBonuses.com has an excellent overview of all point promotions per hotel program.  Sign-up on as much promo’s as possible for your hotel loyalty program.  Instead of those 2000 base points at your first stay, you might cash in 10.000 points!  Yes, it requires some effort tracking all those offers, but it’s very rewarding.  Soon you’ll find yourself addicted, checking your points balance on a weekly basis.

Not convinced? Here are some examples of point rewards I cashed in via my favorite loyalty program PriorityClub

  • Two free nights at the brand new InterContinental Kiev for just 10.000 points using PointBreaks (value: 400 euro)  Effort: used points of two previous stays (on which I spent 150 euro)
  • Two free nights at Holiday Inn Munich City Centre during the opening weekend of OktoberFest 2009.  (value: 500 euro) Cost: 30.000 points + $120.  PriorityClub has no blackout dates, so even during festivals, new year, etc.. you can still get that free night! You can also combine points with cash to get rewards faster.

Aside from point promotions, hotel loyalty programs also frequently run “Stay X nights/times, get one night free” promotions.  Last quarter of 2010, InterContinental’s PriorityClub had a promo called ‘Sweet Dillema’.  For every two stays (a stay is defined as any number of consecutive nights at one hotel) you received one free night with a limit of 5 free nights.  If you use this kind of promotions in a creative way, it can result in some great opportunities. In my case I stayed 10 times 1 night at cheap Holiday Inn and Crowne Plaza’s.  This resulted in 5 free nights which I could use at any IHG property from Nov 1,2010 until May 2011.  Here’s what I received in return for spending 10 nights at IHG properties. (cost: +- 700 euro)

Convinced? You bet! Be loyal, be creative!